BMW History

At Los Angeles Prestige, our BMW car rental services in Newport Beach, Marina Del Rey, and surrounding areas attract luxury car enthusiasts throughout Southern California. If you are planning a high-end vacation, corporate event, private yacht retreat, or another function in the L.A. area, renting a BMW will surely complete the occasion. The brand’s history of superior car-making, and its line of high-performance vehicles, makes the BMW Group one of the most well-known German carmakers in the world.

Since the BMW Group’s foundation in 1916, the firm has strategically incorporated segments of the international premium car market – a key to BMW’s success. After enjoying rapid growth during World War I, BMW struggled throughout the 30’s and 40’s due to post-war production limitations. It re-structured itself in the 50’s, thereby avoiding financial collapse. BMW grew substantially in the 60’s and expanded internationally during the 70’s, under new company leadership. BMW’s subsequent growth into sports car, diesel engine, car component, and motorcycle development in the 70’s and 80’s marked turning points for the Group. In the 90’s, BMW opened its first U.S.-based plants and purchased rights to the Rolls-Royce name.

The BMW Group continues to produce world-class luxury and sports car models, available to you through Los Angeles Prestige – your BMW car rental providers in Newport Beach, Marina Del Rey, and other L.A.-area communities. We offer a number of BMW models, each of which boasts features synonymous with the brand, including the celebrated four-cylinder M10 engine, independent suspension, MacPherson struts, and front disc brakes.

To learn more about what distinguishes BMW from other luxury car brands, contact Los Angeles Prestige today. We provide BMW car rental services in Newport Beach, Marina Del Rey, and surrounding areas. Our team of experts can help you select the BMW model that will best complement your luxury vacation plans.